1. Contains ZERO toxic fluoride, ZERO toxic preservatives, ZERO toxic chemicals, ZERO GMO's, ZERO artificial yuckies... All good-for-you ingredients. We're not only proud of what IS in our toothpaste (and all of our products), but we're also proud of what's NOT.
3. NO water required! It's optional, but not needed, which makes our toothpaste perfect for "on the go". Jar lids have an inner seal, so they're great for travel.
4. Easy application - We use the back tip of our toothbrushes (behind the bristles) to scoop out a small amount, and simply start brushing. You can also use a toothpick, small scoop, mini popsicle sticks, or the back of your fingernail, and then apply to bristles. (We recommend a soft-bristle toothbrush, because medium & hard bristles can wear away enamel).
Raw Cocoa Butter, Raw Coconut Oil, Avocado Oil, Non-GMO Xylitol, Arrowroot Powder, Mineral Clay Powder, Sodium Bicarbonate (Baking Soda), Stevia, Myrrh Gum Powder, Marshmallow Root Powder, Diatomaceous Earth, Essential Oil Blend, Oatstraw Powder, Neem Powder, Horsetail Powder - *May contain erythritol & monk fruit sweetener
These statements have not been evaluated by the Food and Drug Administration (FDA). These products are not intended to diagnose, treat, cure or prevent any disease. If you have a medical or health condition that needs attended to, please consult your medical or health care provider.
I like it! My kids love it too. Since they like to swallow their toothpaste, I'm glad that I can give them a non-toxic option. I can tell that the formula has changed a bit since my first jar that I purchased. I like the original formula better, but this is still yummy and tastes better than OTC tubes of toothpaste.
I love the taste of this. As a dental hygienist, I know that most kids don't like "spicy" (mint) toothpastes and my kids are no exception. My kids love this one, though! My one-year old wants to eat it and sucks it off of the toothbrush, but I'm okay with it since the ingredients are safe. :)
I’ve always had gums that bleed easily when I brush my teeth, but since using Perfect Pearlies Toothpaste my gums rarely, if ever, bleed while brushing. My kids and I LOVE all of the flavors too!